What is a Video Podcast & Should I Start One?

What is a Video Podcast & Should I Start One?

Podcasting has become a fantastic medium to help elevate your expertise and reach a global audience. Here are some statistics on podcast taken from a buzzsprout blog. In 2022, 62% of the population 12+ has listened to a podcast and roughly 79% are familiar with the...
Why can’t Social Media work for me?

Why can’t Social Media work for me?

I think that we can all agree that social media can be challenging and frustrating. There is no doubt that the majority of us, that own a business, have at some point, spent countless hours trying to figure out how to get our social media to generate new business. We...
Can it be the end of traditional advertising?

Can it be the end of traditional advertising?

Many years ago, people couldn’t imagine a Friday night without going to Blockbuster and renting a movie. Today, there are some who may read this and don’t even know what Blockbuster is.  Are we in that Blockbuster moment? Is traditional advertising being phased...
Does email marketing work?

Does email marketing work?

Are you using email marketing?… What comes to mind when you think about using email marketing? Does it trigger you to think that you will be sending spammy emails to your customers and that they won’t be interested in what you are sending them?...